Enhanced Social Media Analytics Now Available for Facebook and Instagram

Discover Enhanced Social Planner Statistics

We're excited to roll out our latest update, bringing advanced social media analytics for Facebook and Instagram to our platform. This enhancement promises to deliver deeper insights into your social media performance, enabling you to refine your digital strategy effectively.

Comprehensive Social Media Insights

  • Track essential metrics such as the number of posts, likes, comments, followers, impressions, and reach on Facebook and Instagram.
  • Visualize your post performance through an interactive graph that highlights post trends and weekly performance.
    Social Media Insights Graph

Engagement Breakdown

  • Get a detailed breakdown of engagement metrics, including total likes, comments, and shares for each platform.
  • Determine which platform garners more engagement to tailor your content accordingly.
    Engagement Metrics

Impressions and Post Reach

  • Accurately measure content visibility with impressions tracking for Facebook and Instagram.
  • Analyze your post reach to gauge how far your content spreads and determine which platforms achieve higher reach.
    Post Reach Analysis

Gender and Age Demographics

  • Access demographic data that includes gender distribution and age range insights.
  • Optimize your content for the right audience by understanding age group segmentation.
    Demographic Data

Real-time Alerts for Permissions and Reauthentication

Receive instant notifications when connected accounts need re-authentication to maintain seamless analytics access. This ensures you always have current insights at your fingertips.

What’s Coming Next?

This release marks the beginning of our efforts to expand analytics support across additional social media platforms, including LinkedIn, TikTok, YouTube, and Pinterest. Stay updated as we continue to broaden your analytics capabilities.

What’s New?

  • Monitor statistics such as published posts, likes, comments, shares, and followers.
  • Analyze a bar graph indicating weekly performance, with lines representing impressions, likes, and comments.
  • A new Top Performing Post table highlights posts achieving the highest likes.
    Top Performing Post Table

These powerful analytics tools are designed to provide a comprehensive view of your social media performance, helping you make informed decisions and enhance your digital marketing efforts.

Be sure to explore these enhanced features and stay tuned for further updates. To stay up-to-date with the latest feature announcements, visit our Product Updates section.


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