Exciting New Feature: Introduce Buy Now Button to Your Ecommerce Store

New Feature Alert: Introduce the “Buy Now” Button to Your Ecommerce Store

We’ve got some exciting news for our ecommerce store owners! We’re introducing the ability to incorporate a “Buy Now” option on any product detail page. This fantastic feature streamlines the buying process for customers, allowing them to skip the step of adding items to the cart and jump straight to checkout.

Key Features

Here are a few aspects to consider with this upgrade:

  • Enable the Buy Now Button: Our new feature can easily be added to your product detail page. By default, this option will be turned off for both new and existing stores, you can access the toggle button to switch it on as shown in the images below.
  • Customization Capabilities: The Buy Now button offers customization options. Adjust the border color, text color, button color, and button texts for both “Add to Cart” and “Buy Now” according to your store’s aesthetic.
  • Direct Checkout: On clicking the Buy Now button, users will be taken instantly to the checkout page with one quantity of the chosen item. This item will also be added to the cart.
  • Abandoned Cart Notification: In the event a user abandons their cart, the automated notification will only include the product added via the Buy Now function.
  • Unaffected Existing Cart: After a successful purchase utilizing the Buy Now feature, any other items in the customer’s cart remain unaffected, ensuring they can continue shopping at their own pace.


Our team is constantly working on developing features to ease your business operations, and we know this latest addition is going to be a valuable upgrade for ecommerce stores on our platform. Activate the Buy Now feature and enhance the shopping experience for your customers today!

Also, if you’re keen on staying updated with our latest feature introductions, check out our past announcements.

in case you missed it, our recent update was about enhanced call configuration.