Introducing Interactive CTA Buttons for WhatsApp

Interactive WhatsApp Templates

We are thrilled to announce the launch of a highly requested feature: Interactive CTA (Call-To-Action) buttons. This powerful feature enables you to create more interactive, engaging, and visually appealing messages, providing a seamless experience for your users.

Screenshot of CRM interface with cat food promotion

 

What’s New

Quick Replies

Allow users to respond quickly with predefined options, enhancing the conversation flow and user engagement. This allows customers to reply without typing.

Visit Website

Direct users to your website with a single click, increasing traffic and improving conversion rates.

Utilize dynamic “Visit Website” buttons to customize links for each customer, offering a personalized experience and boosting engagement. Adding a variable creates a personalized link for the customer to view their info. Only one variable can be added to the end of a URL.

Call Phone Number

Provide an option for users to call a specified phone number directly from the message, facilitating immediate communication and support.

Screenshot of a promotional SMS for cat food sale

 

Copy Offer Code

Enable users to easily copy promotional codes or offer details, making it convenient for them to redeem offers.

Marketing Opt-Out

Give users the option to opt out of marketing messages effortlessly, ensuring compliance with WhatsApp regulations and improving user trust.

Text Formatting

  • Bold: Emphasize important information by making text bold.
  • Italics: Highlight key points using italicized text.
  • Strikethrough: Show edits or changes by striking through text.
  • Monospace: Format code snippets or other text in a fixed-width font.

Screenshot of CRM software email campaign editor

 

How to Configure CTA Buttons and Text Formatting

  1. Go to Settings > WhatsApp > Templates
  2. Create Template > Add Button
  3. Select the type of CTA button you wish to add: Quick Reply, Visit Website, Personalized Website Link, Call Phone Number, Copy Offer Code, or Marketing Opt-Out.

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For more guidance on utilizing these new features, Request a Demo.


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