Revamp Your Marketing Insights with Enhanced Attribution Reporting

Introducing Enhanced Attribution Reporting

We're excited to announce the release of our enhanced and optimized Attribution Reporting feature! This improvement empowers business owners to gain deeper insights into their lead sources and understand the lead journey, allowing them to streamline their marketing efforts.

What's New in Attribution Reporting?

The existing Attribution Reporting had incomplete and redundant data, along with extremely high load times. With this release, we have revised the Attribution Reporting flow and addressed the following gaps:

1. New Lead Sources

We've introduced three new sources to track leads created manually via CRM, those generated through third-party tools like Zap, and other inbounds:

  • CRM UI
  • Third-party
  • Others

2. Leads by Source

Our new chart for the breakdown of leads by sources helps users understand which sources drive the most traffic.

3. Leads by Medium

We also added a graph for the breakdown of leads by the medium in which they entered the CRM database. This helps users understand the best-performing mediums.

4. Opportunity Status Breakdown by Lead Count

We've implemented a bar graph to show the number of leads in each opportunity status and added an option to compare these figures across pipelines.

5. Pipeline Stage Breakdown by Lead Count

Another bar graph has been added to display the number of leads in each pipeline stage. Users can compare these numbers across pipelines as well.

6. Compare Two Pipelines

Users now have the ability to compare their pipelines to identify better-performing ones using a comparative mode.

7. Toggle to See Revenue Numbers

A toggle feature is now available to help users see revenue numbers alongside lead count numbers.

8. Internationalized Attribution Reporting

Attribution Reporting now supports the following languages:

  • Spanish
  • German
  • French (Canada)
  • French (France)
  • Portuguese (Portugal)
  • Portuguese (Brazil)
  • Italian
  • Dutch
  • Swedish
  • Danish
  • Finnish
  • Norwegian

Enhanced Attribution Reporting

Comparing Pipelines

Improve your marketing campaigns and better understand lead generation using our revamped Attribution Reporting feature. Request a demo now to see this powerful tool in action.

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SMBcrm logo with intertwined blue and green design.

Introducing SMBcrm

We are thrilled to announce that SMBcrm has evolved!

We have embraced a new identity as SMBcrm, reflecting our enhanced commitment to provided tailored CRM solutions for small and medium-sized businesses.