Unlock Email Personalization with Conditional Elements

Enhance Your Email Campaigns with Conditional Elements

In our latest update, we're thrilled to introduce a powerful addition to your email marketing toolkit: conditional elements within the email builder. This feature empowers you to personalize emails more efficiently by including conditions for specific elements within a single email campaign.

Benefits of Using Conditional Elements

1. Smart Content Personalization: Customize the visibility of elements so that only contacts meeting your specified conditions see them. This allows for more targeted and engaging content without creating separate campaigns or lists.
2. Time-Saving and Efficient: Reduce the need to generate duplicate campaigns. With the ability to manage personalized content in one email, streamline your marketing efforts.
3. Comprehensive Insights: Maintain unified statistics for all personalized elements within a single campaign view to better analyze and enhance your marketing strategies.

Implementing Conditional Elements

Here’s how you can make the most out of this new feature:

• Navigate to Email Marketing: Access this by going to Marketing > Email Marketing in your account dashboard.

• Create or Edit Your Email: Start a new email campaign or modify an existing template.

• Adjust Visibility Settings: Select any email element and navigate to the Visibility tab to enable conditional visibility.
  

• Set Conditions: Set up the conditions based on contact attributes, such as single line text, numbers, radio selections, and dropdown selections.

• Quick Condition Setting: For a faster setup, click on the Conditional Element icon found in the element overlay action.

Note: This feature supports text-based custom fields, numerical inputs, radio select options, and single select drop-downs.

Improve the impact of your marketing campaigns today by utilizing these smart, conditional elements within your emails. This enhancement ensures that your messages are not only personalized but also relevant to your audience, boosting engagement and effectiveness.

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