SMBcrm now supports pay per sale commissions for affiliate campaigns connected to forms, surveys, and calendars. This helps businesses reward affiliates based on completed revenue, not just lead submissions.
What changed
You can now choose either Pay Per Lead or Pay Per Sale when setting up affiliate campaigns for forms, surveys, and calendars.
For pay per sale campaigns, commissions can be configured as:
- A flat dollar amount
- A percentage of the sale value
Affiliates can earn commissions when:
- A user submits a form or survey, or books a calendar, through an affiliate link
- That same user completes a purchase within the tracking window
If products are associated with the campaign, sales attribution applies only to those products.
Pay per lead and pay per sale remain mutually exclusive, which helps prevent double rewards.
Why it matters
This update gives businesses more flexibility in how they structure affiliate programs.
Instead of rewarding only lead volume, you can align commissions with actual sales performance across Lead Capture assets such as forms and surveys, as well as calendars used for booking and conversion.
Important details
For forms or surveys embedded inside funnels or websites that include products:
- Only funnel or website products are considered for pay per sale tracking
- If a funnel or website has no products, form-level products are not automatically surfaced for tracking
For calendars, pay per sale applies only when payment is enabled.
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Need Help Applying This Update?
If you’d like help rolling this out in SMBcrm, visit Support or request a demo.