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SMBcrm vs Housecall Pro

Unlimited users and a complete growth platform, not just field service software

At a Glance

Quick Comparison

Pricing

SMBcrm
$97 - $297/mo
Flat rate, unlimited users
Housecall Pro
$79 - $329+/mo
Per user pricing adds up

Best For

SMBcrm

Businesses wanting unlimited users and an all-in-one growth platform

Housecall Pro

Single-owner home service trades needing dispatching, GPS tracking, and job invoicing

Setup & Ease

SMBcrm
Minutes setup
Ease of use: 4.8/5
Housecall Pro
Hours to days setup
Ease of use: 4.5/5
Feature by Feature

Detailed Comparison

See how SMBcrm stacks up against Housecall Pro across the features that matter most to growing businesses.

Feature
SMBcrm
Housecall Pro
Contact Management
Unlimited Users
Email Marketing
Basic only
Landing Pages & Funnels
SMS & Text Messaging
Sales Pipeline & CRM
Job-focused
Marketing Automation
Limited
Appointment Scheduling
Reputation Management
Memberships & Communities
Website Builder (Included)
Paid service
Works for Any Industry
Pricing Breakdown

Compare the True Cost

Straightforward pricing vs hidden costs. See how SMBcrm compares to Housecall Pro when you factor in everything your business needs.

Recommended
SMBcrm

SMBcrm

Startup
2 users, unlimited contacts, all CRM features, $10 usage credit
$97/mo
Professional
Unlimited users, unlimited contacts, all CRM features, $98 usage credit
$297/mo
Enterprise
Unlimited users, priority support, advanced onboarding, dedicated account manager
Custom

All plans include unlimited users

H

Housecall Pro

Basic
1 user only -- scheduling, invoicing, online booking, review management
$79/mo
Essentials
Up to 5 users -- adds QuickBooks, email marketing, GPS tracking, equipment tracking
$189/mo
MAX
Up to 8 users (+$35/mo each after) -- adds sales proposals, recurring plans, advanced reporting
$329/mo

A 10-person business on Housecall Pro MAX pays $399/mo ($329 base + $35/mo per extra user for 2 additional users) -- and it's still a field service tool without landing pages, funnels, memberships, or full marketing automation. SMBcrm Professional gives your entire team a complete growth platform for $297/mo flat -- no user caps, ever.

The SMBcrm Advantage

Why Businesses Switch from Housecall Pro

1

Unlimited Users at a Flat Price

Housecall Pro caps users at 1, 5, or 8 depending on tier, then charges $35/user/mo beyond MAX. With SMBcrm Professional, your entire team -- field crew, office staff, sales, marketing -- is included at $297/mo flat. A 15-person team on Housecall Pro would pay $574+/mo; on SMBcrm it stays $297/mo.

2

A Complete Growth Platform, Not Just Field Service

Housecall Pro is optimized for dispatching technicians and collecting payments. SMBcrm gives you the full customer journey -- landing pages, funnels, marketing automation, email and SMS campaigns, memberships, communities, and a sales CRM -- so you can grow revenue well beyond the service call.

3

Built for Any Business, Not Just Home Trades

Housecall Pro targets 15 specific home service trades. SMBcrm works for professional services, agencies, coaches, retail, healthcare, real estate, fitness, education, and 25+ other industries -- making it the right choice as your business evolves beyond field service.

4

Recurring Revenue Beyond Service Jobs

Housecall Pro focuses on one-time jobs and service plans. SMBcrm Professional includes memberships, communities, and online courses -- giving you new ways to package expertise, build customer loyalty, and unlock recurring revenue alongside your core services.

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accelerate
your growth?

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