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SMBcrm vs Housecall Pro

Compare a customer-growth platform with field-service operations software

Quick Comparison

Pricing

SMBcrm
$97 - $297/mo
2 users on Startup; unlimited on higher plans
Housecall Pro
$79 - $329/mo (monthly)
Review plan limits, add-ons, and billing terms

Best For

SMBcrm

Businesses wanting an all-in-one growth platform with unlimited users on Professional

Housecall Pro

Single-owner home service trades needing dispatching, GPS tracking, and job invoicing

Plan Details

SMBcrm
Startup includes 2 users
Professional and Enterprise include unlimited users
Housecall Pro
Features and limits vary by plan
Confirm add-ons, usage limits, and billing cycle

Think SMBcrm may fit your needs better than Housecall Pro? Compare plans or schedule a demo — backed by a 60-day money-back guarantee.

Detailed Comparison

See how SMBcrm stacks up against Housecall Pro across the features that matter most to growing businesses.

Feature
SMBcrm
Housecall Pro
Contact Management
User Limits
2 on Startup; unlimited on Professional+
1, 5, or 8 included
Email Marketing
Plan/add-on
Landing Pages & Funnels
Managed website service
SMS & Text Messaging
Sales Pipeline & CRM
Job-focused
Marketing Automation
Limited
Appointment Scheduling
Reputation Management
Memberships & Communities
Service plans
Website Offering
Managed service
Works for Any Industry

Compare Plans and Costs

Plan pricing and product scope differ. Compare SMBcrm with Housecall Pro based on the users, features, add-ons, and usage your business needs.

Recommended
SMBcrm

SMBcrm

Startup
2 users, unlimited contacts, all CRM features, $10 usage credit
$97/mo
Professional
Unlimited users, unlimited contacts, all CRM features, $98 usage credit
$297/mo
Enterprise
Unlimited users, priority support, advanced onboarding, dedicated account manager
Custom

Startup includes 2 users; Professional and Enterprise include unlimited users

H

Housecall Pro

Basic
1 user only -- scheduling, invoicing, online booking, review management
$79/mo
Essentials
Up to 5 users; includes limited email campaigns, with paid Campaigns upgrades available
$189/mo
MAX
Up to 8 users -- adds sales proposals, recurring plans, and advanced reporting
$329/mo

Competitor pricing and packaging can change. Confirm current plan terms, regional pricing, taxes, discounts, add-ons, and contract requirements with the vendor before purchasing. SMBcrm usage-based charges may apply.

Housecall Pro pricing depends on plan, billing cycle, included users, optional extra users, and add-ons. Compare its field-service tools and any additional marketing needs with the SMBcrm plan and usage that match your team.

Housecall Pro publishes different monthly and annual prices. Limited email campaigns are included on Essentials and above; higher email and SMS allowances use paid Campaigns plans. Pricing and Campaigns documentation checked October 12, 2026; confirm your region, selected package and allowances. View official Housecall Pro pricing and plan details.

Why Businesses Consider SMBcrm Instead of Housecall Pro

1

Different User Allowances

Housecall Pro includes a set number of users by plan. SMBcrm Startup includes 2 users, while Professional and Enterprise include unlimited users, so compare the tier required for your full team.

2

A Complete Growth Platform, Not Just Field Service

Housecall Pro is optimized for dispatching technicians and collecting payments. SMBcrm gives you the full customer journey -- landing pages, funnels, marketing automation, email and SMS campaigns, memberships, communities, and a sales CRM -- so you can grow revenue well beyond the service call.

3

Built for Any Business, Not Just Home Trades

Housecall Pro focuses on home-service trades. SMBcrm supports professional services, agencies, coaches, retail, healthcare, real estate, fitness, education, and other industries where broader customer-growth workflows may matter.

4

Recurring Revenue Beyond Service Jobs

Housecall Pro focuses on one-time jobs and service plans. SMBcrm Professional includes memberships, communities, and online courses -- giving you new ways to package expertise, build customer loyalty, and unlock recurring revenue alongside your core services.

Free Migration

Plan your move from Housecall Pro

Free migration includes unlimited contact and company records that your current system can export and SMBcrm can feasibly import. Confirm source fields and import compatibility first. Other records and rebuilding work need a separately agreed scope.

Read the CRM switching checklist
Agree on the records to move

Check contact and company exports, field mapping, and sample imports. Confirm any other records, history, or attachments separately.

Rebuild and test your workflow

Identify the follow-up rules to recreate and agree on the help needed. Test replies, booking, and sending restrictions before activation.

Training and support on every plan

Group training and 24/7 support are included. Four one-on-one sessions are included with Professional and Enterprise; Startup can add them at signup.

Check the move before cutover

Review record totals and test the workflow with your team. Keep your source records available until you have verified the move.

60-day money-back guarantee

Ready to switch from Housecall Pro?

Compare CRM, marketing, automation, support, and pricing to decide whether SMBcrm fits your business.

60-day money-back guarantee

Eligible Startup and Professional initial subscription fees only. Usage and add-ons are excluded. Read the refund terms.

No setup fees

Plan your setup with training and support

Cancel anytime

No long-term contracts, stay because you want to