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CRM for Retail & Specialty Stores

Build lasting customer loyalty, run targeted promotions, and turn one-time shoppers into lifelong repeat buyers

Beautiful boutique retail store interior with curated merchandise displays

Trusted by retail businesses to automate customer engagement, streamline operations, and drive growth.

Challenges in Retail

These common pain points hold retail businesses back from growing. SMBcrm was built to solve them.

One-Time Buyers Never Return

Most retail customers buy once and forget about your store. Without a system to follow up with personalized offers and reminders, you lose repeat business to big-box competitors.

Seasonal Revenue Swings

Revenue spikes during holidays and dips the rest of the year. Without proactive outreach during slow periods, cash flow becomes unpredictable and staff scheduling suffers.

No Customer Purchase History

When you cannot see what customers bought or when they last visited, every interaction starts from scratch. Generic marketing replaces the personal touch that small retailers are known for.

How SMBcrm Solves It

Purpose-built tools for retail businesses to automate, engage, and grow.

Customer Loyalty Campaigns

Automatically send birthday offers, anniversary discounts, and VIP rewards to your best customers to keep them coming back throughout the year.

Seasonal & Promotional SMS Blasts

Run targeted text and email campaigns for new arrivals, clearance events, and holiday promotions that drive foot traffic and online orders.

Automated Review Generation

Request Google and Facebook reviews after purchases to build social proof that attracts new shoppers searching for stores like yours.

Customer Database & Segmentation

Track purchase history, preferences, and contact details to create targeted segments -- VIP shoppers, lapsed customers, seasonal buyers -- and market to each differently.

Lead Capture & Follow-Up

Capture new customer info through in-store forms, website pop-ups, and social media ads, then nurture them with automated welcome sequences.

Results That Matter

Measurable Impact for Retail

35%

Increase in repeat purchase rates with automated follow-up

4x

More Google reviews generated per quarter

Beautiful boutique retail store interior with curated merchandise displays

Built for Retail Businesses

SMBcrm works for a wide range of retail businesses, from solo practitioners to multi-location organizations.

Boutiques & Specialty Stores Gift Shops Jewelry Stores Clothing Stores Furniture Stores Bookstores Sporting Goods Home Decor

Ready to turn shoppers into loyal repeat customers?

Start your 14-day free trial and see how SMBcrm can help your retail business capture more leads, automate communications, and grow revenue.

14-day free trial on all plans.

14-day free trial

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